Automotive Interiors | Automotive Glass for a Connected Car | Corning Gorilla Glass

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Automotive Futures

THE FUTURE IS BRIGHT

We’ve reached a pivotal intersection in the auto industry where analog meets digital, form meets function, and integrated design creates unique opportunities for today’s innovators. Your vehicle is more than just a mode of transportation: it’s a form of self-expression that provides comfort and demands customization. It’s “game on” for the auto industry as major trends like connectivity, autonomy, car sharing, and electrification, known commonly by the acronym “CASE,” are demanding seismic change from decades- and even centuries-old technologies.

It’s time to reinvent the wheel — this time with one of the oldest materials known to man: Glass.

AUTOMOTIVE INDUSTRY TRENDS

CONNECTIVITY

Vehicles that provide the driver and passengers with infotainment and access to the Internet of Things, offering new possibilities for comfort and connectivity.

AUTONOMY

Vehicles that use sensor and computing technologies to make “smart” decisions on behalf of the driver. In the very near future, even the driver will become a passenger.

SHARED

With ride sharing, vehicles are shared among many different people and are viewed more as a service than a product. This new subscription-type service is ushering in a world of new market entrants and new business models.

ELECTRIFICATION

Vehicles are shifting to hybrids and EVs with electric-based propulsion systems, making for a quieter, more environmentally friendly mode of transportation.

Only a material like technical glass is versatile enough to address the challenges and opportunities that come with these trends. With more glass comes more form and even more function for the next generation of driving experiences.

TRANSFORMING YOUR DRIVING EXPERIENCE